SNG GRP is the strategic branding arm of Otto Design Group.
Our process is driven by an in-depth understanding of culture, design, commerce, and art at every scale. We create emotionally driven experiences, with the end-users as the anchor.
Philip Otto, Founder
Philip Otto is a cultural anthropologist, creative leader, and designer. Phil has helped the brands he’s worked with become household names. He is committed to exploring the intersection between design, architecture, art, and culture to create meaningful connections with communities.
After completing his training in cultural anthropology at Stanford, he began working as a creative leader on projects for museums, retailers, and developers. Through these interrelated experiences, Phil arrived at his unique approach to culturally based projects that connect with people. Phil has had the privilege to work with some of the premier brands in the world, including Anthropologie, Coca-Cola International, Levi’s, Nike, Undefeated, The North Face, Free People, Urban Outfitters, REI Co-op, and Ingka Centers for IKEA to name a few.
He has also been a featured speaker for ICSC, AIGA, SEGD and teaches Branding and Design Issues in the Design Art Architecture and Planning program at The University of Cincinnati.
Anita Modha, Partner
Anita Modha is a British-Canadian Psychologist turned Designer who brings an unerring sense of style, entrepreneurial spirit, strategy, and future visioning to all her work.
Anita spearheads our cultural studies, which are the basis for all aspects of a brand’s platforms across multiple scales. Her entrepreneurial spirit led her directly out of grad school and into her first joint venture, co-founding an award-winning, first–to–market design and manufacturing firm, ROLLOUT.
She’s won ‘Designer of the Year,’ and her international client list includes Baccarat, Gensler, Google, HOK, Mercedes Benz, R.A.A., Rockwell Group, and Starbucks. Anita has been featured alongside her work by global media outlets, including Design Milk, Elle Decor, Globe and Mail, Interior Design Magazine, NYT, Time Out NY, and Vogue.
Christian Strike, Partner
Christian Strike is a Serial Entrepreneur, Strategic Consultant, and Product Designer. A renowned branding and storytelling thought leader, he brings a depth of experience in brand strategy, partnerships, and execution from street to luxury effortlessly.
He is known for collaborating with brands and creators, including Adidas, Nike, KAWS, Supreme, Levis, Shepard Fairey (OBEY), Wu-Tang Clan, Warner Brothers, Universal, T-Mobile, Urban Outfitters, The Standard Hotels, and others. A few of his additional accomplishments include selling his leading youth culture-focused publishing company to Alloy Media and conceiving and producing Beautiful Losers, an internationally celebrated, record-breaking museum exhibition, book, and documentary film.
Christian has appeared in the NYT, Vanity Fair, LA Times, Huffington Post, Forbes, Sports Illustrated, Artforum, Art In America, Wall Street Journal, and Financial Times.